Ziafeh Natural Product Branding Design

Increasing conversion rates with a new brand strategy and website for the B2B lead capture platform.

Branding

Product Design

3D Design

UiUx

20 Jul 2023

Product Design

About Project

Beauties is a premier online marketplace that connects you with top beauty professionals in your area. Our services range from hair styling, skincare, nails, massages to PMU, tattoos, and many more. Beauties is a premier online marketplace that connects you with top beauty professionals in your area. Our services range from hair styling, skincare, nails, massages to PMU, tattoos, and many more.

Project Subject

Coffee Maker Ai Bot Product Design

Industry

Electric household appliances

Location

Emirates, Dubai

Live Link

www.allespresso.com

The Challenge

Justin was in dire need of some brand re-focus, visual consistency, and improved user experience. Their current website and CMS weren't meeting their marketing needs while their product team was preparing to launch a new, more robust platform. It was time to bring the whole identity under one cohesive brand experience. Our goal was to upgrade the overall look and feel of the website with a focus on more enterprise customers, bring back some creativity and quirkiness to the brand, provide visual consistency, improve core web vitals, emphasize value attribution, and build fast, easy-to-use CMS for their marketing team.

The Solution

Beauties is a premier online marketplace that connects you with top beauty professionals in your area. Our services range from hair styling, skincare, nails, massages to PMU, tattoos, and many more.Beauties is a premier online marketplace that connects you with top beauty professionals in your area. Our services range from hair styling, skincare, nails, massages to PMU, tattoos, and many more.

Analysis

Justin was in dire need of some brand re-focus, visual consistency, and improved user experience. Their current website and CMS weren't meeting their marketing needs while their product team was preparing to launch a new, more robust platform. It was time to bring the whole identity under one cohesive brand experience. Our goal was to upgrade the overall look and feel of the website with a focus on more enterprise customers, bring back some creativity and quirkiness to the brand, provide visual consistency, improve core web vitals, emphasize value attribution, and build fast, easy-to-use CMS for their marketing team.

Research & Strategy

Justin was in dire need of some brand re-focus, visual consistency, and improved user experience. Their current website and CMS weren't meeting their marketing needs while their product team was preparing to launch a new, more robust platform. It was time to bring the whole identity under one cohesive brand experience. Our goal was to upgrade the overall look and feel of the website with a focus on more enterprise customers, bring back some creativity and quirkiness to the brand, provide visual consistency, improve core web vitals, emphasize value attribution, and build fast, easy-to-use CMS for their marketing team.

The client's opinion about the project

Wilma created our mental image of our brand beyond our imagination.

We were looking for a first-rate design & development agency, and Balkan Brothers beat our expectations. They built perfect design & web guidelines for our in-house team to follow, exactly what we needed to maintain a consistent brand on multiple channels. They always kept the highest level of professionalism, making it a pleasure having them by our side.

Morteza Deshmir

Founder & Director of NEXA Agency

Final words

Justin was in dire need of some brand re-focus, visual consistency, and improved user experience. Their current website and CMS weren't meeting their marketing needs while their product team was preparing to launch a new, more robust platform. It was time to bring the whole identity under one cohesive brand experience. Our goal was to upgrade the overall look and feel of the website with a focus on more enterprise customers, bring back some creativity and quirkiness to the brand, provide visual consistency, improve core web vitals, emphasize value attribution, and build fast, easy-to-use CMS for their marketing team.